CRAFTSY TITLE CARDS
Visual branding for Craftsy’s curated online courses, designed to function as the digital equivalent of book covers. Each title card serves as a first impression, visually communicating the course subject and level of expertise. The designs span a wide range of creative disciplines, including painting, knitting, crochet, cooking, cake decorating, jewelry, embroidery, paper crafts, quilting, sewing, and drawing.
I collaborated with Crafty’s in-house content editors, acquisition editors, and photography team to create compelling, cohesive title card designs. These visuals extended beyond the course pages, forming the basis for branded digital banner ads, social media assets, and blog content.